There is no doubt that Latinos will make an impact during the 2018 midterm elections whether it’s at the polling booth or running for office. Latinos are America’s largest minority group, surpassing black people as a percentage of the population, and statistics show they tend to vote Democrat. According to the Pew Research Center, over 29 million Hispanics are eligible to vote in 2018 and make up 12.8 percent of all eligible voters, which are both new highs. But what does this really mean if more than half of Latinos don’t go out and vote?

The Latino voter turnout rate in midterm elections has declined since 2006 reaching a record low of 27 percent in 2014. 

During the last midterm cycle in 2014, Latinos didn’t make much of an impact at the polls as there was only a 27 percent voter turnout rate, which was a record low. Dan Sena, Executive Director of the Democratic Congressional Campaign Committee (DCCC), hopes that 2014 was a learning lesson…

“What we saw in the previous midterms was a lack on engagement on behalf of voters that may have been due to several factors including building relationships with Latino voters,” Sena says. “It may not have been a priority in the past but this time around we want to make sure this doesn’t happen again.”

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